Show simple item record

dc.contributor.advisorGu, Jianen_US
dc.contributor.authorCrawford, Michael J
dc.creatorCrawford, Michael Jen_US
dc.date2021-11-24T14:05:39.000en_US
dc.date.accessioned2021-11-29T11:35:43Z
dc.date.available2021-11-29T11:35:43Z
dc.date.issued2016-05-01en_US
dc.date.submitted2016-06-29T09:42:08-07:00en_US
dc.identifierhonors_theses/88en_US
dc.identifier.urihttp://hdl.handle.net/20.500.13013/888en_US
dc.description.abstractThis report provides an in-depth study of the environment in which India-based company Tata Motors competes. In order to understand key aspects of the company, a SWOT analysis was conducted to better determine both the internal and external aspects of the operating environment. Using this analysis in combination with a summary of the conditions in the domestic environment, suggested strategies are given. The purpose of these strategies is to provide creative, beneficial, and resourceful ways Tata can continue to succeed in the highly competitive automobile industry. Along with the general strategies, a brief implementation plan is given to demonstrate how to put these strategies into action.en_US
dc.titleAn Analysis of Operating Environment & Strategy: A Case Study of Tata Motoren_US
dc.typeThesisen_US
dc.legacy.pubstatuspublisheden_US
dc.description.departmentManagementen_US
dc.date.displayMay 2016en_US
dc.type.degreeBachelor of Science in Business Administration (BSBA)en_US
dc.legacy.pubtitleHonors Thesesen_US
dc.legacy.identifierhttps://digitalcommons.salemstate.edu/cgi/viewcontent.cgi?article=1088&context=honors_theses&unstamped=1en_US
dc.legacy.identifieritemhttps://digitalcommons.salemstate.edu/honors_theses/88en_US
dc.subject.keywordSWOT analysisen_US
dc.subject.keywordstrategy implementationen_US
dc.subject.keywordoperating environmenten_US
dc.subject.keywordcompetitionen_US
dc.subject.keywordTata Motorsen_US
dc.subject.keywordIndiaen_US


Files in this item

Thumbnail
Name:
Crawford_Michael.pdf
Size:
256.2Kb
Format:
PDF

This item appears in the following Collection(s)

Show simple item record