Pro-fluoridation Efforts in a Changing Environment: Pro-active and Reactive Tactics of State Oral Health Coalitions

Abstract

Community water fluordiation is an important public health measure that helps children build strong teeth that are susceptible to tooth decay. Despite science proving its safety and efficacy at target levels, fluoridation remains a target of misinformation and ignorance. State oral health coalitions play an important role in protecting, implementing and educating the public on fluoridation and its benefits. This paper discusses the various proactive and reactive tactics state oral health coalitions have utilized in support of the fluoridation of public water supplies, and the tactics of the fluoride opposition in attempt to manufacture ignorance.